Hakuhodo Malaysia | NEWS
Hakuhodo is an award-winning creative advertising agency in Malaysia, creating brand experiences through understanding people holistically.
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NEWS

Award-Press-Release-Post-cover---768-x-435--18-May
08 Jul
Hakuhodo Malaysia Celebrates
HAKUHODO MALAYSIA CELEBRATES ONLY WIN FOR MALAYSIA AT CANNES 2018. PETALING JAYA: With two Pencils under their belt in the recent D&AD Awards 2018, it’s safe to say that Hakuhodo Malaysia has reemerged onto the international awards scene. And just when the celebrations among the creative teams were underway, Hakuhodo wins a Bonze Lion at the Cannes Lions International Festival of Creativity 2018 held in France. These awards mark the only wins for Malaysia – yet another achievement for Hakuhodo.
HILL-ASEAN-Press-Release---768-x-435--2-May-2018
04 May
GENDER EQUALITY AT HOME
Hakuhodo Institute of Life and Living ASEAN holds ASEAN Sei-katsu-sha Forum 2018 in Kuala Lumpur. New perspective of Gender equality at home: Who rules the house? The forum revealed the roles of husbands and wives in ASEAN households and how couples make decisions. Fresh viewpoints on marketing approaches were also recommended.
HILL ASEAN Press Release - 768 x 435 18 May
18 May
MALAYSIAN MILLENNIALS

Hakuhodo Institute of Life and Living ASEAN holds ASEAN Sei-katsu-sha Forum 2017 in Kuala Lumpur

MALAYSIAN MILLENNIALS: One Size Fits All?

A comparative study of 1,800 young people born in the 1980s and 1990s in 6 ASEAN countries, including Malaysia, highlights interesting generational and country specific differences amongst ASEAN Millennials.

Car Drawing Survey Cover
29 Jun
Car Drawing Survey

What shape of cars do children today draw in the ASEAN countries?

This issue of ASEAN Sei-katsu-sha magazine features a drawing survey”  to predict future trends in automobiles. It is based on the hypothesis that

future prediction”  could be made from the

pictures drawn by children.

Cannes Lion Awards Results 2016- 768 ×435
25 Jun
HAKUHODO GROUP IN CANNES LIONS INTERNATIONAL FESTIVAL 2016

Cannes, 18 - 25 June 2016 - It was a proud day for Hakuhodo Inc when the Group was awarded a total of nine Cannes Lions awards and one winner at Lions Health at this year's Cannes Lions International Festival of Creativity.

news_thesm_img
11 Mar
THE SEAMLESS MIDDLE

Kuala Lumpur, March 11, 2016 Hakuhodo Institute of Life and Living ASEAN (“HILL ASEAN”), a think tank established in 2014 by Japan’s second largest advertising company, Hakuhodo Inc., today announced findings from its latest research: “The Seamless Middle: New Perspectives on the ASEAN Middle Class” at this year’s ASEAN Sei-katsu-sha Forum in Kuala Lumpur, Malaysia.

The connected family
09 Apr
THE CONNECTED FAMILY

Kuala Lumpur, 9 April, 2015 – Hakuhodo Institute of Life and Living ASEAN (“HILL ASEAN”), a think tank established in 2014 by Japan’s second largest advertising company, Hakuhodo Inc., has provided interesting insights on Malaysian and ASEAN families during its first Malaysian Sei-katsu-sha Forum entitled “HAKUHODO Institute of Life and Living ASEAN - ASEAN insights seen through our eyes”, held in Kuala Lumpur.